I introduced a make up artist friend of mine (Maria) to this brand, gosh it has to be a good few years ago now. They first opened just over 10 years ago with their flagship store in London Soho just off Carnaby Street. I remember the first time I entered the store I met a lady called Amanda who at that time worked at the store but introduced herself as PR and happens to be one of the leading forces behind the brand together with owner and make up artist of more than 20 years Petra Strand and developed this very unsung make up hero in my eyes. The brand more recently is gaining momentum and you will notice it now more more in the likes of Elle, Vogue, Marie-Claire and celeb endorsements etc.
I have key ones I use, but I have always loved their concept. I needed a replacement for some Pout products and Pixi fitted that with its kitch quirky girliness but also products that also worked day to day that were not from the normal department stores or your local Superdrug or Boots - however the have now gone into some larger Boots Stores ..... I screamed a big FAT NOOooo what are you doing ... wwwwhhhhyyy!!!! it so didnt work for Jemma Kidd Make Up it seems so wrong for them to be there in my eyes but thats because I see it bigger than Boots, it could be and will be I am sure a brand that will be as great as Stila and Becca, nice niche make up brand that offer something for the everyday woman with class and definitive quality.
I was happy when Maria said she was going to stock Pixi as I mean I did introduce her to it and I knew it would be a hit for her and I now want to let you know about the key pieces I believe you should try from Pixi Beauty.